January promotional pricing reflected strong post-holiday adjustments across departments. In produce, citrus and tropical fruit rose sharply—limes (+73%), grapefruit (+34%), lemons (+31%), and pineapple (+17%) increased month-over-month, while strawberries (–18%), nectarines (–37%), peaches (–26%), and cherries (–16%) declined seasonally. Vegetables saw notable gains in broccoli (+23%), celery (+27%), corn (+67%), radishes (+57%), and peppers (+11%), while cucumbers (–8%) and lettuce (–6%) softened.

In meat and dairy, ground beef remained elevated year-over-year (+28%), though lean beef dipped slightly MoM. Pork items eased modestly, while salmon (–17% MoM) and scallops (–15%) declined after holiday peaks. Raw shrimp (+17%) rose, and bacon increased +4%. Eggs fell sharply (–18% MoM, –28% YoY), while cheese shreds (+9%) and yogurt-traditional (+42% MoM, +47% YoY) climbed significantly.

Center store categories showed broad reset pricing. Grain bars (+27%), peanut butter (+43%), toothpaste (+52%), and disposable razors (+16%) rose notably. Salad dressing (+11%) and carbonated soft drinks (12-pk +5%) increased, while cereal (–20%), soup (–13%), ketchup (–25%), frozen vegetables (–25%), and internal analgesics (–29%) declined. Oral care saw sharp movement with toothbrushes (+19%) and mouthwash (+35%).

Retailer basket values again showed wide dispersion. Food King Cost Plus, Lidl, and Migalitos Supermercado offered the lowest promoted pricing. At the high end, D’Agostino Supermarkets, Gristedes, and Food City (K-VA-T) indexed the highest, reflecting more than a 3x difference between lowest and highest promotional basket values

December promotional pricing reflected strong holiday-driven volatility across departments. In produce, apples (+10%), clementines (+13%), kiwi (+21%), and limes (+41%) increased month-over-month, while bananas (–15%), lemons (–32%), and strawberries (–5%) declined. Notably, nectarines (+20%) and peaches (+10%) rose sharply, while plums remained subdued. In vegetables, celery (+31%) and asparagus (+11%) led gains, pumpkins rebounded significantly from November’s extreme low, and mushrooms (+9%) increased, while peppers (–16%), carrots (–9%), and eggplant (–10%) declined.

In meat and dairy, seafood saw strong holiday lifts: salmon (+22% MoM, +31% YoY), sea scallops (+11%), and raw shrimp (+17%). Pork chops (+20%) and pork roast (+18%) climbed, while ground beef was mixed (lean beef –8% MoM, still +25% YoY). Eggs (–2%) and milk (–5%) softened slightly month-over-month. Ribeye and sirloin remained elevated year-over-year (+30% and +21%, respectively).

Center store trends were highly active. Corn chips (+17%) and potato chips (+6%) rose, while grain bars (–15%) and fruit snacks (–9%) declined. Ketchup surged +34%, and mustard (+12%) and salsa dips (+2%) also increased. Frozen vegetables (+17%) and frozen pizza (–11%) diverged. OTC and seasonal categories showed sharp movement: toothpaste (+80%), disposable razors (+28%), shave cream (+52%), sleep aids (+21%), and internal analgesics (+9%). In household goods, paper towels (+8%) and toilet tissue (+7%) increased, while laundry detergent (–6%) declined.

Retailer promotional baskets continued to show wide dispersion. H.E.B. Plus!, Food King Cost Plus, and Migalitos Supermercado offered the lowest promoted pricing. At the high end, D’Agostino Supermarkets, Gristedes, and Carrs (NAI) indexed the highest, reflecting more than a 3x difference between lowest and highest promotional basket values

Promotional pricing in November showed mixed movement across categories. In produce, bananas (+18% MoM), grapes (+24%), and lemons (+35%) saw notable increases, while blueberries (–18%), limes (–33%), and plums (–40%) dropped. Cherries rose +40% month-over-month, while strawberries surged +35%. Radishes (+10%) and carrots (+30%) led in vegetables, offsetting declines in broccoli (–12%), corn (–8%), and pumpkins (–90%).

In meat and dairy, 90–99% lean ground beef jumped +6% MoM and +37% YoY, while ribeye (+20% YoY) and eggs (+9%) also increased. Pork categories saw mixed trends, and seafood prices softened slightly (salmon –2%, scallops –5%). Packaged hot dogs dropped –9% MoM.

Center store pricing was active. Fruit snacks (+24%) and cookies (+7%) rose, while crackers (–10%) and cold/flu items dropped (cold liquids –22%, antacids –8%). Notably, toothbrushes increased +33% MoM, and internal analgesics climbed +13%. Personal care saw conditioner (–4%) and deodorant (–14%) decline, while frozen pizza (+5%) and ice cream (+3%) trended up.

Retailer basket values ranged widely. Food King Cost Plus, Food 4 Less, and H.E.B. Plus! had the lowest promoted prices. At the high end, D’Agostino Supermarkets, Gristedes, and Hugo’s Family Marketplace indexed the highest—showing a 3x gap in promotional value between top and bottom

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Last updated: 2/16/2026