The Pricing Profile Report is located in the Price Strategy Module under the Pricing Reports of Promo Reports.
Note that Price Strategy Reports vary by client type, database, and contract. However, the structure of the reports is similar.
Business Questions Answered:
What are the most common price points being leveraged?
Are advertised prices shifting YoY?
If so, are they increasing or decreasing by unit?
Report Insights:
Provides the different advertised prices and their volume in overall price segment with other retailers/manufacturers.
The max and min price points in search results are divided into 4 equal price ranges with each range colored by price segment.
No price is also indicated, if valid.
Switch between year/month/week periods.
The comparison is between me (manufacturer) vs other manufacturers of the same category.
How To:
Step 1: Select the 4 boxes icon to define pricing buckets. In the module, define custom price ranges in the report.
Step 2: Hover over the chart to see more data. Download the report, pin to a dashboard, or subscribe to the report.
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Last Updated: 11/25/24